# Diabetic Supplies advertising — Airtime Media
Page: https://myairtime.net/industries/diabetic-supplies
Sources reviewed: 2026-10-17

Diabetic-supply advertising should distinguish test strips, meters and continuous glucose monitors, explain the supplier's actual service, and leave eligibility decisions to the appropriate clinical and coverage review. Calls reach the supplier's chosen line; the client's web inquiries are shared in real time.

## Jurisdiction
United States medical-device and health-claim rules; coverage and supplier requirements vary.
## Local rules
FDA regulates glucose meters and test strips as medical devices. FTC health-product guidance requires truthful, nonmisleading benefit and safety claims supported by appropriate scientific evidence. Use product-specific approved wording and verify prescription, coverage and service-area requirements; do not imply every viewer qualifies.
## Timing
There is no single national enrollment season or purchase deadline for diabetic supplies. Plan around your fulfillment capacity, prescription and coverage checks, and the patient's actual ordering needs—not an invented countdown or guaranteed delivery date.

Airtime Media has run direct-response campaigns since 1984. Today's channel mix includes radio, broadcast and cable TV, OTT / streaming TV and social media. Calls ring directly to the client's chosen line; the client's own web leads are shared in real time, never resold. Tested commercials means previously aired creative, not guaranteed results. Pricing is set during the discovery call.

General campaign-planning information, not legal, medical, tax or investment advice. State examples do not apply nationwide. Confirm current requirements and offer-specific deadlines with your compliance team before airing.

## Sources
- FDA — Glucose meters and test strips: https://www.fda.gov/consumers/consumer-updates/how-safely-use-glucose-meters-and-test-strips-diabetes
- FTC — Health Products Compliance Guidance: https://www.ftc.gov/business-guidance/resources/health-products-compliance-guidance