# Gold & Precious Metals advertising — Airtime Media
Page: https://myairtime.net/precious-metals-leads
Sources reviewed: 2026-10-17

Gold, silver and Gold IRA campaigns should distinguish a bullion purchase from a retirement-account transaction. Explain the advertiser's actual product and next step without promises of returns, risk-free protection or government endorsement; inquiries belong to that client's campaign.

## Jurisdiction
United States retirement-account rules; state and product-specific requirements may also apply.
## Local rules
The IRS does not publish a list of approved retirement-plan investments. Certain metals qualify only under specific requirements, so avoid suggesting that the IRS endorses a dealer or a Gold IRA promotion. FTC investment-scam guidance flags high-return and little-or-no-risk claims; approved creative should explain limitations and material conditions.
## Timing
Do not turn tax season or market news into a made-up purchase deadline. The IRS warns about IRA investment solicitations, including during tax season; that is a consumer caution, not a universal Gold IRA buying window. Verify transaction-specific tax and rollover deadlines with the client's qualified adviser.

Airtime Media has run direct-response campaigns since 1984. Today's channel mix includes radio, broadcast and cable TV, OTT / streaming TV and social media. Calls ring directly to the client's chosen line; the client's own web leads are shared in real time, never resold. Tested commercials means previously aired creative, not guaranteed results. Pricing is set during the discovery call.

General campaign-planning information, not legal, medical, tax or investment advice. State examples do not apply nationwide. Confirm current requirements and offer-specific deadlines with your compliance team before airing.

## Sources
- IRS — Retirement plan investments FAQs: https://www.irs.gov/retirement-plans/retirement-plan-investments-faqs
- IRS — Protecting IRA investments: https://www.irs.gov/pub/irs-pdf/p3125.pdf
- FTC — Investment scams: https://consumer.ftc.gov/articles/investment-scams