Field Notes
Notes from the broadcast floor.
Market guides, lead-generation strategy, and the operational math behind running direct response at national scale.

Radio Advertising
Why Radio Advertising Should Be Part of Your Marketing Mix
Read on to learn how radio advertising can be an effective means to reach your target market!
Mar 16, 20234 min

Radio Advertising
Exploring the Social Impacts of TV and Radio
Feb 24, 20234 min
Radio Advertising
3 Key Methods to Measure ROI from Radio
Nov 17, 20215 min

Radio Advertising
Radio Advertising Market Analysis & Forecast (2021 onwards)
Aug 19, 20213 min

Radio Advertising
Radio Reigns Supreme On “Share of Ear” Despite Pandemic
Jul 3, 20203 min
Cost Per Call
How To Make Money Running PI Radio Commercials
The number one thing you’re probably asking yourself right now is: “Will I make money running PI Commercials?” The business has been around for ages. PI means “Per Inquiry,” and its modern term is “Cost Per Call.” We prefer the old schoo…
Jun 22, 20202 min
Radio Advertising
We Are Airtime Media – The Guaranteed TV and Radio Advertising Experts
Jan 20, 20204 min
Booking Q1 / Q2 Campaigns
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