Field Notes
Notes from the broadcast floor.
Market guides, lead-generation strategy, and the operational math behind running direct response at national scale.

Industry News
Rise of Direct-to-Consumer Selling in US Retail Market
As COVID-19 continues to spread like a wildfire in the US, with over 5 million positive cases, the country’s economy remains in survival mode. The challenge to recover from the recession is huge for almost all businesses. However, as the…
Sep 7, 20204 min

Radio Advertising
Radio Reigns Supreme On “Share of Ear” Despite Pandemic
Jul 3, 20203 min
Cost Per Call
How To Make Money Running PI Radio Commercials
Jun 22, 20202 min

Direct Response TV
The Power of Spoken Word and How It Can Drive Sales to Your Business
May 5, 20202 min

Industry News
How To Keep Revenue Flow Amidst COVID-19 Pandemic
Apr 6, 20202 min
Radio Advertising
We Are Airtime Media – The Guaranteed TV and Radio Advertising Experts
If you are a business owner trying to grow, you are constantly asking yourself this question: “How can I use my marketing dollars in a way that can literally generate hundreds or thousands of leads a week at a price that I can make money…
Jan 20, 20204 min
Booking Q1 / Q2 Campaigns
Ready to make America call?
Talk to a senior media strategist. We'll model your inbound call economics and show you exactly what national scale looks like for your category.