Field Notes
Notes from the broadcast floor.
Market guides, lead-generation strategy, and the operational math behind running direct response at national scale.
Cost Per Call
How To Make Money Running PI Radio Commercials
The number one thing you’re probably asking yourself right now is: “Will I make money running PI Commercials?” The business has been around for ages. PI means “Per Inquiry,” and its modern term is “Cost Per Call.” We prefer the old schoo…
Jun 22, 20202 min
Direct Response TV
The Power of Spoken Word and How It Can Drive Sales to Your Business
May 5, 20202 min
Industry News
How To Keep Revenue Flow Amidst COVID-19 Pandemic
Apr 6, 20202 min
Radio Advertising
We Are Airtime Media – The Guaranteed TV and Radio Advertising Experts
Jan 20, 20204 min
Booking Q1 / Q2 Campaigns
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